After giving it some thought, you are finally ready to invest in coaster marketing campaigns for your business. And there is nothing wrong with taking this approach since personalized coasters play a vital role in helping drive business growth. As long as you handle it in the most effective way, coaster marketing can help you draw people’s attention without the hassle.
This can be attributed to the fact that coasters help prevent condensation from dripping onto surfaces and protect them from surfaces. No wonder they are a common appearance in settings where people are more relaxed and in the best of spirits. Not to mention, there are numerous ways you can use a customized coaster to promote your business.
And that’s what this quick guide will help you unearth today. Below are some of the most effective ways to use personalized coasters to promote your business without strain.
In-Store Marketing
Merely because people are already in your office or store, it doesn’t mean you should stop marketing to them. And a custom coaster will come in handy as an ideal in-store marketing material tool thanks to its subtlety. For you to have a smooth ride, always remember to include a message to encourage your customers to come back. Feel free to include interesting facts and trivia questions related to your business as they can also work wonders.
Promotional Giveaway
This is undeniably one of the best ways to use coasters in your marketing campaign. All you have to do is turn the coasters into a company swag and leave it behind with your customers as a souvenir. You can also decide to give them out to customers and prospects during your company events.
With a custom name coaster, you can rest in knowing your clients will remember your brand whenever they see it. It doesn’t stop at that since you should also make it the norm to tell your story through the coaster. That is precisely what you need to connect with your target audience through your brand and product stories.